 |
 |
 |
||||||||
|
Michela Bondardo
Michela Bondardo joined AEA in 2008 and specializes in visual arts, communications, philanthropy, and the relationship between business and the arts. Michela has over two decades of experience building cooperative relationships between businesses, government agencies, and museums and cultural institutions internationally. In 1987, she founded Bondardo Communicazione, a company based in Milan that is known as a pioneer in building bridges between the corporate and cultural sectors. For more than ten years, Michela served as a consultant to the Solomon R. Guggenheim Foundation, where she established Intrapresae Collezione Guggenheim for the Peggy Guggenheim Collection in Venice as well as Premio Guggenheim Impresa e Cultura, the first award of its kind recognizing companies that invest in culture in Italy. In 2003, Bondardo launched Sistema Impresa e Cultura, a consultancy that undertakes research into business and cultural cooperation, conference design, and bestows the prestigious Premio Impresa e Cultura award that recognizes firms that have made innovative investments in culture. Ms. Bondardo’s experience over the years has helped foster a new area of discourse and study in Italy about the meaning and value of cultural investment for business; the importance of private investment in enhancing the country’s heritage of art and culture; the sharing of business “know-how” and artistic creativity; and the development of new professions in the field of cultural heritage management. She is a noted lecturer, editor and author of several books including Cultural Value (1999); Reaching Far – Investing in Culture (2000); Collecting Art: A Winning Way for Business to Communicate (2002); Managing Culture (2002); Culture and Competitiveness: A New Entrepreneurial Approach (2003); and Business and the Visual Arts (2004). Ms. Bondardo lives in New York City, Milan and Venice.
|
||||||||
